![2024_sustainable india insta dp_transparent 2024_sustainable india insta dp_transparent](https://samiasingh.com/wp-content/uploads/2024/07/2024_sustainable-india-insta-dp_transparent.png)
Designing an identity includes a lot of areas to keep in mind
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What are the factual needs of the brand?
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Who is the audience?
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What is working so far?
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What is lacking?
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How does the design bring a familiarity to the branding in every asset created?
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How can the design be professional yet not boring?
![Revolve's energy section opener from the 2024 Sustainable India report Editorial design and illustration by Samia Singh](https://samiasingh.com/wp-content/uploads/2024/07/page-layout-energy_design-insta.png)